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Why are Buc-ee's so popular? A look inside the beaver-themed store

Updated June 16, 2026, 6:07 p.m. ET
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee’s pitmaster Randy Pauly trains new employees and attends the grand opening of the Florence, South Carolina, location in 2022. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
CONTRIBUTED PHOTO
The new Buc-ee's awaits its grand opening on June 22 in Goodyear, Ariz. on June 16, 2026. The massive 74,000-square-foot travel center will have 120 gas pumps. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
The new Buc-ee's awaits its grand opening on June 22 in Goodyear, Ariz. on June 16, 2026. The massive 74,000-square-foot travel center will have 120 gas pumps. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Patrick Breen/The Republic
Plush "Dancin' Buc-ee" dolls are some of the thousands of items for sale during the grand opening of the first Buc-ee's location on the East Coast on June 30, 2025 in Mount Crawford, Virginia. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Plush "Dancin' Buc-ee" dolls are some of the thousands of items for sale during the grand opening of the first Buc-ee's location on the East Coast on June 30, 2025 in Mount Crawford, Virginia. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Chip Somodevilla
The Buc-ee's convenience store is seen on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
The Buc-ee's convenience store is seen on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Brandon Bell
Customers shop inside of the Buc-ee's convenience store on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Customers shop inside of the Buc-ee's convenience store on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Brandon Bell
Apparel is displayed for sale inside of the Buc-ee's convenience store on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Apparel is displayed for sale inside of the Buc-ee's convenience store on June 12, 2024 in Luling, Texas. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Brandon Bell
The Buc-ee's logo appears on almost all the merchandise, including phone holders, reusable mugs and the famous "Beaver Nuggets" inside the first Buc-ee's location to open on the East Coast on June 30, 2025 in Mount Crawford, Virginia. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
The Buc-ee's logo appears on almost all the merchandise, including phone holders, reusable mugs and the famous "Beaver Nuggets" inside the first Buc-ee's location to open on the East Coast on June 30, 2025 in Mount Crawford, Virginia. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Chip Somodevilla/Getty Images
Smoked meats are super popular at Buc-ee's. Grab a sandwich next time and see what all the hype is about. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Smoked meats are super popular at Buc-ee's. Grab a sandwich next time and see what all the hype is about. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Kendall Little, Naples Daily News
Stuffed versions of Buc-ee the Beaver during the grand opening of Buc-ee's in Brunswick on Tuesday, July 1, 2025. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Stuffed versions of Buc-ee the Beaver during the grand opening of Buc-ee's in Brunswick on Tuesday, July 1, 2025. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Richard Burkhart, Savannah Morning News Via USA TODAY NETWORK Via Imagn Images
Buc-ee's in Rockingham County opened to the public June 30. It's the first Virginia location for the popular Texas-based travel center. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Buc-ee's in Rockingham County opened to the public June 30. It's the first Virginia location for the popular Texas-based travel center. Read more: Buc-ee's a hit with World Cup fans, but are there any in South Florida?
Patrick Hite/The News Leader
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