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Ava DuVernay

The Ava DuVernay Barbie already sold out

Carly Mallenbaum
USA TODAY
Dec. 7, 2015Updated Dec. 9, 2015, 6:24 p.m. ET

If you wanted an Ava DuVernay Barbie and you didn't purchase one yet, it's not looking good for you. Here's a look at how the fewer-than-one-thousand dolls created in the Selma filmmaker's likeness sold out immediately.

Ava DuVernay's excited about her Barbie, too

As of 1PM/10AM ET/PT Monday, the Barbie was available online.

People had been waiting.

But...several minutes later, the Platinum Label collector's edition doll was "No longer available" on the Barbie Collection website:

The Ava DuVernay doll sold out on the Barbie Collection website already.

Yep, Mattel confirmed that the doll officially sold out on the site.

So, a few hours later, Mattel shared another link, on Amazon, for purchasing the Ava Barbie:

However, the doll was "Currently unavailable" on that link, too. It sold out within the hour.

The Barbie Twitter account sent out a link to purchase the Ava DuVernay doll on Amazon.

Since then, the doll has been popping up for way more than the its original $65 price on eBay.

The doll is going for over 5 times its retail price on eBay.
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