Don't miss out on 50% off during Ulta's 21 Days of Beauty sale

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How many beauty TikTok's do you have stashed away for the day you're brave enough to test them out? Whether you're obsessed with Brynne's smoky eyeshadow-eyeliner created by tape, or you're (like me) obsessed with the LipstickLesbians' scientific breakdown of products, TikTok has it all. And now, with Ulta's perfectly timed 21 Days of Beauty sale, you can test those looks and new products for a steal.

Looking to try a lighter coverage skin tint before summer comes in? Ulta has the Anastasia Beverly Hills Beauty Balm Serum Boosted Skin Tint for 50% during the 21 Days of Beauty. Maybe you're still looking to perfect your skin routine.

Let's look at some of the top products heading for huge discounts during the Ulta 21 Days of Beauty sale and the days they will be on sale:

🛍️ Weekend shopping tip: Don't miss Sunday's deal with 50% off Korean skincare brand Cosrx.

1. Saturday, March 8: Too Faced Born This Way Super Coverage Concealer

Too Faced Born This Way Super Coverage Concealer

Your undereye bags do not need to be Birkin, get a heavier coverage concealer from Too Faced for 50% during the 21 days of beauty sale. Shop the Too Faced Born This Way concealer at Ulta

2. Sunday, March 9: COSRX Advanced Snail 96 Mucin Power Essence

COSRX Advanced Snail 96 Mucin Power Essence

This Korean skincare is liquid gold, and it'll be 50% on Sunday, March 9, 2025 at Ulta. Shop COSRX (a top Korean skincare brand) at Ulta

3. Sunday, March 9: OPI xPRESS/On Press On Nails

OPI xPRESS/On Press On Nails

Have those biweekly visits to the nail salon gotten too expensive? Save 50% on these press on nail kits today. Shop a variety of OPI press on kits at Ulta

4. Tuesday, March 11: DevaCurl (select products)

DevaCurl (select products)

Have you tried the Curly Girl Method yet? With 50% off on select DevaCurl products, now might be the perfect time. Shop DevaCurl products at Ulta

5. Wednesday, March 12: MAC Squirt Plumping Lip Gloss Stick

MAC Squirt Plumping Lip Gloss Stick

The makeup community on TikTok loves this plumpling lip gloss stick from MAC, test it out today at a discounted price! Test the VIRAL MAC plumping lip gloss stick at Ulta

6. Thursday, March 13: Peter Thomas Roth 24K Gold Luxury Eye Patches

Peter Thomas Roth 24K Gold Luxury Eye Patches

Melt away puffy, dark under eyes with these luxurious eye patches. Upgrade your nightly routine with these eye patches at Ulta

7. Saturday, March 15: Tarte Maracuja Juicy Lip Plump Gloss

Tarte Maracuja Juicy Lip Plump Gloss

Another TikTok favorite at Ulta! Check out up to 12 different shades of this Tarte lip plumping gloss. Get a glossier, plumper look at Ulta

8. Sunday, March 16: Anastasia Beverly Hills Brow Wiz Precision Eyebrow Pencil

Anastasia Beverly Hills Brow Wiz Precision Eyebrow Pencil

No one does brows like Anastasia Beverly Hills, now is your chance to perfect them too with the Brow Wiz pencil. Ulta helps you perfect the latest brow trends

9. Monday, March 17: FOREO LUNA 4 Go Facial Device

FOREO LUNA 4 Go Facial Device

Get a deeper clean with a facial device that cleanses, massages and firms, available at Ulta. Cleanse & massage with this facial device at Ulta

10. Thursday, March 20: Nioxin Ultimate Power Collection & other select kits

Nioxin Ultimate Power Collection & other select kits

Get salon-quality hair care at 50% off when Nioxin kits join the Ulta 21 days of beauty sale. Battle hair loss with Nioxin kits at Ulta

11. Saturday, March 22: Prestige lashes (select lashes & accessories)

Prestige lashes (select lashes & accessories)

Nothing completes a look quite like the right set of lashes, pick from a wide variety by Prestige Lashes. Complete your look with select lashes

12. Sunday, March 23: Juicy Couture travel sprays & select rollerballs

Juicy Couture travel sprays and select rollerballs

There is no better compliment than being told you smell good, make that a reality with a travel spray or rollerball from Juicy Couture. Smell as good you look with Juicy Couture

13. Monday, March 24: Stila Highlighters (Ulta exclusive)

Stila Highlighters (Ulta exclusive)

The 21 days of beauty sale might be winding down, but your highlighter won't with this Ulta exclusive. Add a little glitter or shine to your look with Ulta exclusive Stila highlighters

14. Thursday, March 27: Charlotte Tillbury Airbrush Flawless Longwear Foundation

Charlotte Tillbury Airbrush Flawless Longwear Foundation

Are you looking for a longwear foundation? Charlotte Tillbury has an answer for you at Ulta. Get makeup that lasts with Charlotte Tillbury at Ulta

15. Thursday, March 27: Supergoop! (Re)setting 100% Mineral Powder Sunscreen

Supergoop! (Re)setting 100% Mineral Powder Sunscreen

What good is SPF under your makeup that wears off? Supergoop's mineral powder can be reapplied over your makeup. Protect your skin with top brands like Supergoop at Ulta

When is the Ulta 21 Days of Beauty sale?

It's beauty's biggest sale of the year. Ulta's 21 Days of Beauty kicks off on Friday, March 7 and features new deals every day until Thursday, March 27. Different products are featured every day, or different deals every week. Featured products can be up to 50% off throughout the sale, making it the perfect time to stock up on your favorites, try something new, or just clear out the cart you've been eyeing.

The sale applies to featured products online, in-store, or on the Ulta app. But, you've got to move fast, the deals will change every day.

What are the most popular brands at Ulta?

Ulta differentiates itself from other top brand makeup stories, like Sephora or Mac, by also offering drugstore brands.

Here's just a few of the top brands available at Ulta:

• Luxury brands: Yves Saint Laurent, Chanel, Lancome, Dior, Pat McGrath Labs
• Clean beauty: Tula, Kinship, Derma E
• Drugstore brands: E.L.F. Cosmetics, Maybelline, NYX, Wet & Wild
• Makeup standouts: Charlotte Tilbury, Fenty Beauty by Rihanna, Milk (NEW!)
• Skincare favorites: Drunk Elephant, La-Roche Posay, The Ordinary

Prices were accurate at the time this article was published but may change over time.