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Shop with a purpose! 11 eco-friendly fashion brands we love 💚

From Veja sneakers to Reformation dresses and Cuyana purses, make thoughtful purchases this season.

Portrait of Kyley Warren Kyley Warren
USA TODAY
April 9, 2025Updated April 14, 2026, 5:18 p.m. ET
In honor of Earth Month 2026, shop the best eco-friendly fashion brands that are leading the charge towards a more conscious (and stylish) world.
  • Eco-friendly fashion brands are gaining popularity as consumers seek to reduce their carbon footprint.
  • Earth Month, including Earth Day on April 22, is a time to promote environmental awareness and sustainable shopping.

Look good, do good! In celebration of Earth Month 2026, we're spotlighting the best eco-friendly fashion brands that are not only leading the charge toward a better world, but also proving that style and sustainability aren't mutually exclusive.

As more shoppers look to reduce their carbon footprint, top fashion brands are changing the way they do business—with a greater focus on conscious shopping, sustainable materials and ethical production practices, all to ensure consumers can feel truly good about the purchases their making.

With Earth Day coming up on Wednesday, April 22, it is a great time to take stock of your wardrobe and assess how you can lean into more sustainable shopping this month. To help you ahead of your next spree, we curated a guide to the best eco-friendly fashion brands to shop for Earth Month and beyond, with thoughtfully-made styles that include Cariuma sneakers, Cuyana handbags and Jane Goodall-approved jewelry from Brilliant Earth.

Shop the best eco-friendly fashion brands for Earth Month

Eco-friendly clothing brands

If you're looking to add some more sustainable pieces to your spring wardrobe, consider shopping at an eco-friendly fashion brand like Patagonia or Quince. Beyond producing sustainable clothing, many of these conscious labels also take a number of steps to mitigate the carbon footprint of their product production and packaging.

Patagonia Diamond Quilted Bomber Hoody
What better way to celebrate Earth Month—and navigate spring showers—than with a quilted jacket that's made entirely from recycled materials? Shop at Patagonia
Quince Mongolian Cashmere Tee
For a style that's ethically produced and endlessly comfortable, go for this top-rated cashmere T-shirt from Quince. Shop at Quince
Reformation Chloe Knit Shrug Dress Set
Taylor Swift has worn a number of pieces from Reformation over the years, and the brand has become a cult-favorite label for those looking to shop sustainable clothing that doesn't skimp on stlye. Shop at Reformation
Mavi Paloma Wide Leg Jeans
Sustainable jeans are hard to come by, but Mavi is home to hundreds of conscious styles—including this wide-leg pair. Shop at Mavi

Eco-friendly shoe brands

Step into this next season with a pair of shoes you can feel truly good about—for a variety of reasons. Top eco-friendly shoe brands like Nisolo and Allbirds are home to everything from sustainable sneakers to sandals and flats.

Nisolo Go-To Flatform Sandal 2.0
Nisolo provides a full eco report for every product on its site by using sustainability metrics to grade a product by the amount of carbon emissions offset in its production. Shop at Nisolo
Allbirds Tree Breezers
These breathable Allbirds flats are made of natural materials that look as good as they feel while on. Shop at Allbirds
Veja Campo Sneakers
Get your hands on a pair of Veja's most coveted sustainable sneakers, now available in eight different colorways through Nordstrom. Shop at Nordstrom

Eco-friendly accessory brands

The best sustainable products don't have to skimp on style—as evidenced by these thoughtfully-made accents from Cuyana and Brilliant Earth. Whether you're looking for a meaningful gift for Mother's Day or a pair of sustainable sunglasses that you can wear all season long, these brands will be your best best for eco-friendly accessories.

Cuyana System Zipper Tote
This tote bag from Meghan Markle's go-to fashion brand, Cuyana, is LWG-certified, meaning that the bag's leather is tanned is an environmentally responsible manner. Shop at Cuyana
Brilliant Earth Jane Goodall Leaf Lab Diamond Pendant Necklace
Honor the Earth every day with this thoughtful pendant from environmentalist Jane Goodall's Brilliant Earth collaboration, which is made from repurposed gold. Shop at Brilliant Earth

Eco-friendly intimates brands

Embrace sustainability in all aspects of your wardrobe and shop eco-friendly underwear from beloved intimates brands like Pact and Boody.

Pact Everyday Underwear Intro Bundle
Who says sustainable fashion has to be relegated to just your everyday clothes? This Pact underwear is crafted from organic cotton that's endlessly comfortable. Shop at Pact
Boody Seamfree Undershort
B Corp-certified and designed to flatter every curve—what's not to love about this seamless intimate? $28 at Boody

What is Earth Month?

April is recognized annually as Earth Month, and serves as a time to promote environmental awareness, champion related causes and make a commitment to shop more sustainably. It coincides with the celebration of Earth Day, which takes places on Tuesday, April 22 this year.

What are the best sustainable fashion brands to shop for Earth Month?

As far as eco-friendly fashion brands go, the options are endless. Conscious labels like Everlane and Allbirds have reached mainstream status, while other brands have garnered worldwide notoriety thanks to their celebrity fans; Taylor Swift frequently wears Reformation, and Meghan Markle has been spotted carrying her fair share of Cuyana bags over the years. There are also lesser-known companies like Mavi and Pela that make sustainable shopping a key part of their ethos.

Our editors independently choose our recommendations. Some content is produced with paid support from a third party, however our editorial decisions remain independent. If you buy through our links, the USA TODAY Network may earn a commission. Prices and availability may change.