Pura extended its Black Friday sale with up to 30% off home fragrances

• Pura has extended its Black Friday sale for Cyber Monday, offering 30% off sitewide.
• Discounted items include the Pura V4 smart home diffuser, the Pura Mini, and the Pura Car Pro.
• The sale features a wide variety of fragrances, including popular holiday scents and collaborations.
• A single Pura scent vial can last for approximately 120 hours of active diffusing.

Get ready to elevate your home ambiance just in time for the holidays. Just in time for Cyber Monday, Pura has extended it's Black Friday sale, giving you one last chance to get 30% off sitewide, making it the ideal time to indulge in the ultimate fragrance experience.

Pura's smart home diffusers offer long-lasting, customizable scents at your fingertips. Whether you're looking for their best-selling Pura V4—a Wi-Fi connected diffuser that allows you to swap fragrances based on mood—or perfect stocking stuffers like the Pura Mini and Pura Car Pro, you'll find them all at unbeatable prices.

These deals won't last long! It's your last chance to shop Pura's Black Friday sale below and grab all the deals before they're gone!

Shop these last-chance Black Friday 2025 deals at Pura

Pura V4

The Pura V4 is the brand's flagship diffuser. It's designed to take fragrances to the next level with Wi-Fi connectivity at home. Plus, you can choose from a range of fragrances from Pura's popular Volcano scent to Frasier Fir for the holidays.

Whether you want a cozy, calming atmosphere or something a little more fresh and energizing the Pura V4 home fragrance diffuser has you covered.

Pura V4 smart home fragrance diffuser

The Pura V4 is designed for medium-sized rooms like bedrooms, kitchens and living rooms. It alternates between two fragrance vials. Save 30% at Pura

Pura Mini

For those with a smaller space or if you're looking for a more on-the-go option, the Pura Mini is a great choice. It's sleek, compact and powerful with Pura's same signature fragrances you'll love.

Pura Mini smart home fragrance diffuser

The Pura Mini is designed for small spaces like bathrooms, entryways or home officers. It uses a single fragrance vial. Save 30% at Pura

Pura Car Pro

Don't forget about your ride! The Pura Car Pro lets you travel with your favorite scents. It has an easy-to-use design that clips into your car's vent.

Pura Car Pro smart fragrance diffuser

Enjoy up to 30 days of fragrance in your car when diffusing for up to one hour per day. Save 30% at Pura

Pura fragrances

Pura has dozens of fragrances in a variety of scents, including fresh, floral, fruity, woody and more. Try Pura's best-selling Volcano, Frasier Fir and Holiday fragrances. The brand also has a popular fragrance line with Anthropologie and they're now 20% off.

Volcano Capri Blue

Get Pura's cult-favorite Volcano scent. It's the perfect blend of tropical citrus and sugary notes. Save 20% at Pura

When is Pura's Cyber Monday sale?

Just in time for Cyber Monday, Pura extended its Black Friday sale, which was set to end on Saturday, November 29. For now, you can still get up to 30% off sitewide.

How long do Pura's fragrances last?

A Pura scent can last approximately 120 hours of active diffusing, but total duration depends on factors like intensity, room size and scent type. For a Pura 4, which features two vials, it can alternate for six to eight hours per day for up to 45 days.

When is Cyber Monday 2025?

Cyber Monday always takes place the first Monday after Thanksgiving; this year, the shopping event lands on Monday, December, with massive holiday deals from top retailers.

More Cyber Week shopping tips:

Looking for more shopping guidance this Cyber Monday? Here are some editor-approved shopping tips to help you maximize on the savings:

• Shop online first—most major retailers prioritize digital drops 
• Use wish lists and alerts to track deals 
• Check store hours and plan ahead for in-store shopping

USA TODAY Shopping will be covering all the best Black Friday and Cyber Monday deals, so be sure tosign up for text alerts,check us out on Flipboard,follow us on TikTok,sign up for our newsletter andfollow us on Instagram to stay updated!