Score exclusive new Pokémon 30th anniversary gear at Target today
No Poké Balls required, just click add to your Target shopping cart!

- Pokémon is celebrating its 30th anniversary with a series of exclusive merchandise drops at Target.
- The latest collection includes limited-edition apparel like T-shirts, sweatshirts, and bags.
- Exclusive Pokémon-inspired Starter jackets became available for online-first access on June 6.
In case you missed the buzz, Pokémon is keeping its 30th-anniversary celebration going strong with a series of exclusive drops at Target. Following the massive May 3 launch, the latest collection features limited-edition T-shirts, sweatshirts and bags to ring in the milestone.
The biggest news? This month’s drop includes exclusive, online-first access to Pokémon-inspired Starter jackets starting today, June 6, at 9 a.m. ET. If you miss out on the initial wave this morning, you'll get a second chance to preorder one of the three styles tomorrow, June 7, at 9 a.m. ET.
Whether you're a lifelong Pokémon enthusiast or introducing the franchise to your kids, there’s no better time to score some exclusive gear. Shop our top picks from the collection below:
Shop the Pokémon x Target collabPokémon Adult Crewneck Sweatshirt Pink

Pokémon Adventure Tote

Pokémon Starter Pullover Jacket Blue

Pokémon Eevee Trainer Cap

Pokémon Psyduck Bag Charm

Pokémon Adult Snorlax Print Short Sleeve Crewneck T-Shirt

Do I have to be a Circle member to shop this Pokémon x Target collection?
No, you do not have to be a Target Circle member, as most of Target's promotions, deals, including clearance deals and seasonal sales, are open to all shoppers. However, we do recommend signing up for a Target Circle membership because it gives you even more opportunities to save on the retailer's top products and exclusive access to members-only offers.
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