Why quick-fix diets never work - and why the Body Smart Method is the sustainable alternative

If you’re aiming to lose some weight and create a healthier lifestyle, the temptation can be to set ambitious goals and hit the ground running. Cutting down to 1200 calories and planning hours of cardio might feel like you’re doing all the right things, but as Jaymie Moran, founder of Body Smart Fitness, explains, this can quickly lead to burn out.  

“Most people are unable to keep up restrictive diets and punishing workout regimes, so a cycle of extreme dieting - followed by shame-filled rebound binges - begins. 

“This pattern often means that no weight is lost over the long run, despite the effort and emotions invested along the way. In fact, many women even end up gaining more weight over the long run, with this approach.” 

Having seen his mum and sisters on this same traumatic rollercoaster, Jaymie set up Body Smart Fitness in 2015. He was a highly sought after personal trainer, working predominantly with women. However, it didn't take long for Jaymie to realize that in order for his clients to successfully lose weight and transform their lives, they needed to do more than just spend a few hours a week in the gym. They also needed to change their habits, mindset and nutrition. And from this realization, Body Smart Fitness was born; to show women that you really can have your cake and eat it whilst losing weight!  

This is one of the main principles of the Body Smart Method - no foods are off limits. Clients are able to enjoy a Friday evening glass of wine, or dinner out with friends and still see weight loss week on week. Whilst implementing a whole-foods centred approach, Jaymie and his team of Body Smart coaches encourage you to enjoy foods that bring you pleasure throughout your weightloss journey.  

The theory goes that, if you feel less restricted, you’ll be more likely to stick with your diet. And their success rate seems to validate this theory! With almost 800 glowing 5-star reviews and thousands of happy clients, the proof is in the proverbial pudding.  

What’s striking as you read the Trust Pilot reviews of the Body Smart coaching experience is that this is more than a diet. Jaymie and the team understand that weight loss is more than “eating less than you burn.” The Body Smart Method is centered around educating and empowering women to understand and implement simple changes in the three pillars of nutrition, fitness and mindset.  

This unique approach to improve both body and mind sets the Body Smart Method apart from the maze of other weight loss solutions out there. While many programs focus solely on exercise or nutrition, Jaymie and the team at Body Smart understand it's not just about what you eat or how often you exercise; it's about why you make those choices and how you feel about them. It's about understanding the psychology of one's relationship with food, body image, motivation, and self-trust.  

This might look like figuring out and tackling the reasons behind your emotional eating habits, finding an exercise routine that actually fits in with your multiple responsibilities, or reflecting on the negative self talk you have about your body.  

Jaymie’s team of professionally certified and empathetic Body Smart coaches work with women on a one-on-one basis, understanding that each journey is unique. Coaches help clients unpick the habits, thought processes and mindsets that have built up over a lifetime and rebuild them in a way which empowers women to finally achieve their weight loss and fitness goals.​​ In fact, many clients say these changes in mindset are so profound, that weight loss is almost a happy side effect.  

Skills like self awareness, stress management, and organization are developed; alongside habits like prioritizing quality sleep, meal planning and getting in daily activity. The beauty of this approach, is that once someone reaches their weight loss goal, the habits and skills have become embedded in their lives - making it easy to keep the weight off.  

Although this approach might sound less sexy than some of the “get thin quick” schemes out there, Jaymie prides himself on ensuring the Body Smart method is evidence-based and only uses scientifically proven strategies and recommendations. He says, “In a world where anyone can set up an Instagram profile and spout nutrition advice, its important to me that we are the voice of reason and can break down all the BS out there. We will never tell a client dogmatically what to do. The world of nutrition and fitness research is rarely that clear cut. Instead we explain the evidence for and against various choices, empowering clients to make their own informed decisions''. 

While the ease and certainty of following a specified meal plan and exercise plan appeals to many, Jaymie maintains that the customized, learning experience of the Body Smart Method is what allows people to stick with the program and maintain their results. “We enable women to be their own advocate, curate a plan that feels authentic to their values - then guide them along every step of the way with compassionate support.”  

If you’ve spent years on the yo-yo diet rollercoaster, all of this might sound too good to be true. However, Jaymie and the team are so confident in their method that they actually offer a money back guarantee for anyone who joins their coaching program. In Jaymie’s words, “if a client is ready, willing and able - we will overdeliver and do the rest to guide them to success.” 

Jaymie Moran and Body Smart Fitness have amassed over 1.2 million followers on Instagram, but talking to the man himself, it's clear that he is more than another trending influencer - Body Smart has tapped into something extraordinary. Their approach is revolutionary, focusing not only on physical health but on the psychology of lasting change. So, if you're on a frustrating weight loss journey and are looking for a different approach, Body Smart Fitness might just be the answer you've been searching for.