Hail, Heat, and Hurricanes: GoNano’s Nano Coating Solution for American Roofs

GoNano is at the forefront of material innovation, harnessing the power of nanotechnology to extend the lifespan of roofs and other building materials. 

Every homeowner dreads the inevitable: the moment their roof begins to deteriorate—shingles curling, missing granules, or leaks seeping through the ceiling. And then comes the bill: costs reaching tens of thousands for a complete roof replacement. 

One man saw the inefficiencies in this system and set out to change the game. Jonathan Duquette, the founder of GoNano, recognized this fundamental problem: homeowners were being forced into costly, unnecessary roof replacements because their shingles simply weren’t built to withstand the evolving climate. Putting the cost aside, the waste was staggering: millions of tons of shingles end up in landfills every year. 

The founder’s breakthrough came from an unexpected place: road construction. Scientists have been using nanotechnology to extend the life of asphalt roads by strengthening the material at a molecular level. If this worked on roads, why not roofs? He spent years researching and developing a solution, ultimately creating GoNano.  

GoNano’s cutting-edge nanotechnology formula uses nanoparticles to penetrate the asphalt shingle, strengthening it at a molecular level. This process effectively doubles the shingle’s strength, making it more resistant to impact from hail and debris. It prevents oxidation, slowing down the aging process that causes cracking and granule loss. 

As extreme weather accelerates the wear and tear on roofs across the US, the need for this nano-fortifying technology has become more evident. In Texas, where seven-inch hailstorms fell in 2024, roofs take a beating that can cut their lifespan in half. Standard shingles are classified from Class 1 to Class 4 based on how well they withstand hail and debris. GoNano-treated shingles can achieve Class 3 to Class 4 impact resistance, offering next-level protection. 

As per Charles Dumont, CMO of GoNano, the roof rejuvenation industry or built-up roof system has been around in various forms since the mid-1980s, but it has only gained significant traction in the last decade. Many homeowners still don’t realize they have an alternative to a full replacement. 

While there are a few who are treating shingles with soy-based product technology, GoNano goes a step further with its molecular structure of asphalt shingles. The company has successfully evaluated performance metrics—right from impact resistance to granule loss, tear strength, UV resistance, wind resistance, and molecular aging—of this high-performing, durable “stabilizer.” 

The impact of climate change has affected far beyond Texas, spreading throughout the States. And with insurance companies increasingly pulling coverage or raising deductibles to levels that make claims financially impractical, homeowners are being left to deal with roof damage on their own. Instead of relying on insurance to step in, GoNano, with its above-mentioned high wind resistance, puts the power back in homeowners’ hands. GoNano can extend the lifespan of a roof by up to 15 years—at just 15% of the cost of a new roof. 

“We’re arriving at a time where we can really help people,” says Charles. “Why wait for an insurance company to bail you out when you can take control and extend your roof’s life before problems arise?” 

Even in the Northeast of America, where snowstorms are becoming more severe, ice buildup can cause serious structural damage. GoNano has enhanced hydrophobic properties, which means that the water comes off instead of soaking in, preventing damage from freeze-thaw cycles. 

The need for long-term roofing solutions has never been greater. The year 2024 was the hottest year in recorded history, and scientists predict temperatures and extreme weather events will continue to escalate. As these weather extremes become the new normal, GoNano remains committed to innovation. The company continues to invest in R&D, refining its nanotechnology to protect not just roofs but a range of construction materials for the future. 

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