SJCAM Unveils C400, a Game-Changing 3-in-1 Handheld Action Camera

Since 2010, SJCAM has been a forerunner in the global action camera industry and announces the launch of SJCAM C400—an upgraded handheld action camera with modular design. Rotatable through a simple twist, the touchscreen powers on, and with a detachable body, it transforms into a mini cam. Conveniently for present-day creators, the C400 embodies great flexibility. 

Available in two versions — the full-featured C400 with remote control handle and the compact C400 Pocket — this all-in-one solution empowers vloggers, travelers, and daily storytellers with portability, performance, and creative control. 

Smarter Design, Greater Control 

The SJCAM C400 introduces a more intuitive shooting experience with thoughtfully upgraded hardware and a customer-centric design

It includes: 

Handheld Action Camera: Designed with content creators in mind, this camera features a large, rotatable screen that powers the device on or off when rotated 90°, making viewing, framing, and operation both intuitive and efficient. 

Wireless Handheld Controller: Perfect for solo setups, this handle lets you remotely preview and control your camera from up to 8 meters away, giving you more creative freedom. 

Mini Camera: A creative tool that excels at capturing immersive POV shots.   Stabilized, Sharp, and Ready for Anything 

Built to perform across diverse shooting scenarios, the SJCAM C400 combines visual clarity, stability, and endurance in a compact form: 

• 6-Axis Gyroscope Stabilization: Enhanced with SJCAM’s latest algorithm to deliver smooth, shake-free footage — even in fast-moving or handheld situations. 

• 4K HD Video Recording: Captures crisp, high-resolution visuals that meet the demands of daily vlogging and travel content creation. 

• Efficient Power + Extended Runtime: The camera is optimized for low power consumption, while the remote control handle’s 3000mAh battery supports up to 7 hours of continuous 4K shooting, minimizing interruptions during long shoots. 

• Versatile Accessory Compatibility: A range of included mounts and tools enable seamless transitions between use cases such as cycling, diving, and everyday handheld filming. 

Two Models, One Seamless System 

To meet the varying demands of creators, the C400 comes in two flexible options: 

C400 – $249 Includes the full-featured remote handheld controller with rotatable screen for extended recording and enhanced control. 

C400 Pocket – $159 A compact version without the the handheld controller. Users can upgrade anytime by purchasing the handle separately for added functionality. 

Made for the Modern Creator 

Whether you're capturing everyday moments, filming family memories, or creating immersive travel vlogs, the SJCAM C400 is built to keep up. Its lightweight, modular design offers the flexibility and convenience needed for dynamic, on-the-go storytelling across a variety of personal and creative scenarios. 

Availability 

The new SJCAM C400 and C400 Pocket models are now listed on the official SJCAM website. To celebrate the launch, the early birds will receive a free expansion adapter for a limited time and only while stocks last.  You can purchase it directly through SJCAM online store, or visit the SJCAM website to explore detailed product specifications, applied scenarios, and more. 

Please note that stock for other sales channels will gradually become available after August 12, 2025. There may be a slight delay before products are available for purchase. 

About SJCAM 

When it comes to Action Cameras, SJCAM is a widely known brand selling some of the cheapest cameras and accessories for sports enthusiasts and content creators. SJCAM has built much of its reputation for being affordable, quality, and user-friendly. This made it a preferred option for casual users and action-takers looking for easy solutions to record their adventures. 

Prices and availability are accurate as of the time of publication and are subject to change without notice. Please check the retailer’s website for the most up-to-date pricing information.