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World Cup fans' obsession has birthed TSA-compliant ranch dressing

Portrait of Julia Gomez Julia Gomez
USA TODAY
June 22, 2026Updated June 23, 2026, 12:04 p.m. ET

International tourists traveling home from the United States after the World Cup could face disappointment if they try to take a one popular souvenir through airport security: a big bottle of ranch dressing. But Kraft might have a solution.

On June 18, Kraft teased "TSA-Compliant Ranch" on Instagram and confirmed it to USA TODAY in an email.

The brand posted a partially AI-generated photo of the product on one of Kraft Heinz's Instagram accounts, @kraftsauces.

"Some visitors leave with souvenirs. Others leave with America’s favorite dressing," the post stated.

The offering will be available for a limited time, according to the news release emailed to USA TODAY. Kraft Heinz did not state when the product would be available for purchase but said that more information would be released soon.

The Transportation Security Administration seemed relieved at the announcement.

"It’s about time 🥲," TSA commented on Kraft's post.

People from around the globe visiting the U.S. for the World Cup have been taking to social media to post their love for America's food, whether it's Texas BBQ or a treasure trove of snacks they purchased at Buc-ee's. But ranch dressing has been one of America's staples that travelers are trying to take home.

Here's what to know.

Why did Kraft tease a TSA-compliant ranch dressing?

On Tuesday, June 16, TSA posted a warning on social media advising travelers to pack their ranch in their checked luggage and "avoid chugging ranch outside of security."

"Are you kicking around the idea of flying home with your favorite dip?" the agency stated in the caption of the post on Instagram. "If you’re traveling within the U.S., make sure to keep your carry-on sauces to 3.4oz or less and place any larger containers in your checked bags."

Julia Gomez is a Trending reporter for USA TODAY and covers space phenomena, scientific studies and natural disasters. Connect with her on LinkedInXInstagram, and TikTok: @juliamariegz, or email her at [email protected].

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